Social Media stories
NZ businesses lag in social media for customer service, with <16% offering it, despite high user interest. Dr Catriona Wallace urges careful adoption.
New Zealand businesses are concerned about security breaches stemming from staff mistakes, a recent survey from Symantec shows.
The story of a Dutch lady who tattooed the profile pictures of 152 of her Facebook friends on her arm, turns out to be a viral marketing hoax.
Social media not only circulates news but also enhances the reach of quality journalism, turning Facebook 'likes' and LinkedIn shares into valued endorsements.
U.S. Senator Jon Kyl's less than factual statement has made its way onto Twitter, providing users with some serious laughs at Kyl's expense.
Discover 20 amusing easter eggs for your computer, from upside-down screens to hidden games, proving there's more to PCs than work.
Twitter secures its future by acquiring TweetDeck, enhancing its offer to power-users and brands in a bid to monetise tweets effectively.
UK in uproar as footballer sues Twitter over super-injunction breach, igniting debate on free speech and privacy laws.
Facebook exposed orchestrating a smear campaign against Google over alleged privacy concerns via a top PR firm.
Microsoft's recent Security Intelligence Report reports an up-tick in use of marketing-like approaches by cyber-criminals.
Survey reveals 85% of women on Facebook are frequently annoyed by their friends' posts, from complaints to constant bragging.
You're surfing the net, browsing Facebook, or reading emails and an ad perfectly tailored to your interests and needs happens to catch your eye.
Struggling with Facebook addiction? KeepMeOut might be your saviour, offering a novel way to temper your social media use.
Social media skills should be a key consideration when recruiting for customer service roles in call centres, says journalist.
Cyber attacks are now the top threat to New Zealand businesses, with nearly two-thirds having faced a breach in the past year, a new study reveals.
Two upcoming Bright*Star conferences bring social media and mobile marketing gurus together to share their knowledge.
RadiumOne dominates social-data advertising, boosting retailer returns from USD $8 to USD $14 per ad dollar, now acquiring widget firms to solidify hold.
New Zealand launches a nationwide competition to find the best business plan, offering over NZD $60,000 in cash and services to SMBs with innovative ideas.
New updates includes easier uploading of photos, autocomplete for @usernames and hashtags and an iOS exclusive Quick Bar. Oh and 'promoted trends'...
A cyber attack forced Lush to remove its NZ website after customer card details were leaked, raising concerns about our online safety and security practices.