CFOtech Ireland - Technology news for CFOs & financial decision-makers

Customer Loyalty stories

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Blackhawk launches digital wallet for unified stored value

Yesterday
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Blackhawk Network has unveiled a Digital Wallet API that lets brands pool gift cards, refunds, loyalty rewards and promo credit into one spendable balance.
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Backbase, Ninth Wave unlock ERP banking connections

3 days ago
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digital transformation
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Backbase and Ninth Wave have teamed up to let banks plug corporate clients' ERP and accounting systems straight into account data and payments.
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Nearly 18% of marketing emails miss inboxes, study finds

4 days ago
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APAC marketers urged to tighten email deliverability as Sinch Mailgun study says weaker inbox placement is draining returns despite heavier AI adoption.
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LoyaltyLion returns with Loyalty Connect retention event

5 days ago
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LoyaltyLion brings back its Loyalty Connect virtual series, with more than 20 speakers set to unpack retention tactics as acquisition costs climb.
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Retail websites worst for accessibility, report finds

Last week
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Shopping sites top accessibility failure list as WebAIM finds 71 errors per page and disabled users struggle to complete purchases.
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Paytronix loyalty report spotlights early retention gap

Last week
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Paytronix report finds restaurant loyalty schemes must win repeat visits within 90 days, as active rates split sharply across nine concepts.
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ServiceNow warns of Ireland's 284 million-hour service gap

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ServiceNow research says Irish customers lose 284 million hours a year to poor support, as fragmented systems and weak empathy blunt AI gains.
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Delivery options drive AI shopping decisions, Ingrid finds

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AI shoppers put delivery terms ahead of recommendations, as Ingrid survey finds clear fulfilment info can sway or sink purchases.
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AskNicely launches Ask NiceAI for service businesses

This month
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AskNicely unveils Ask NiceAI to help managers at multi-site service businesses turn scattered customer feedback into faster, data-backed action.
Melissa

5 mobile-first strategies to ensure contact data quality

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Retailers warned that mobile checkout typos, duplicate profiles and recycled numbers are draining sales unless data is checked in real time.
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Visa launches subscription manager for recurring payments

Last month
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Visa rolls out enhanced Subscription Manager for issuers, letting banks offer in-app controls for recurring payments as subscription spending surges.
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Bedrock expands ArgusAI for AI agent risk oversight

Last month
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Bedrock expands ArgusAI to map AI agents, MCP servers and Snowflake Cortex access, promising unified oversight of enterprise AI risk.
Jason maynard

Qualtrics boosts CX suite with new AI & automation tools

Last month
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Qualtrics unveils AI-driven CX upgrades to unify feedback, automate text analysis and deploy agents that resolve customer issues in real time.
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Circles.Life launches Zerofy card with instant cashback

Last month
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Circles.Life rolls out Zerofy Cashback Card in Singapore, touting instant, uncapped rewards on global spend via Airwallex and Visa.
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Qualtrics unveils AI tools to fix customer issues fast

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Qualtrics launches AI-powered customer experience tools to unify feedback, automate analysis and fix service issues before they escalate.
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Gamma champions quick CX wins to cut friction & risk

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Gamma is urging organisations to prioritise quick CX wins, reducing customer friction and risk while building momentum for longer-term change.
Geoff

Trust as a measurable asset for CMOs in the age of AI

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As AI floods marketing channels with competent content, CMOs are racing to quantify trust as their scarcest and most valuable asset.
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Upgrade advantage: Future-proofing for partners, MSPs and MSSPs

Last month
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SonicWall's future-proof firewalls help partners cut rip-and-replace, boost security and lock in long-term customer loyalty.
Greg brown

From complexity to clarity: Why eCommerce needs clean customer data

Last month
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In eCommerce, clean verified customer address data is now essential to cut costs, stop fraud and keep shoppers loyal worldwide.
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Qualtrics named Leader in Gartner Voice of Customer

Last month
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Qualtrics named Leader in Gartner Voice of the Customer report, topping rivals for execution and vision as AI reshapes CX platforms.