Big Data stories - Page 4
Exploding information quantities to the emergence of the term ‘Big Data’ for datasets which can’t be handled by common database and data processing tools. It literally means what it says, but beyond Volume, there are additional characteristics commonly associated with Big Data. These include Velocity – the rate at which the data is generated (and therefore changes) is rapid; and Variety/Variability – multiple data types renders standard tools incapable of handling it. Generally Big Data refers to datasets measured in terabytes, petabytes, or greater. The term can refer to the datasets themselves, as well as techniques for analysis and visualisation.
Data is the power behind effective marketing - Research
Thu, 7th Jun 2018
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data analytics
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martech
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planning
A Research Now SSI and Econsultancy study reveals that company and third-party data quality is key to improving marketing effectiveness.
AI dominating twitter mentions from top influencers during Q1 2018, says GlobalData
Fri, 18th May 2018
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data analytics
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blockchain
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martech
GlobalData says AI is way ahead of other disruptive technologies in terms of influencer mentions with over 25% share of overall discussions.
HubSpot's latest offering makes it easier to deliver better CX
Fri, 11th May 2018
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crm
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data analytics
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cx
HubSpot's new customer service product is designed to turn every customer interaction into a growth opportunity.
Freshworks makes new position to bring in ex Akamai managing director
Fri, 18th Aug 2017
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data analytics
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martech
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cdp
Freshworks has announced the appointment of SIdharth Malik to the specially created position of chief revenue officer.
Schneider Electric: Water, water, everywhere, nor any drop to drink…
Tue, 23rd May 2017
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network infrastructure
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datacentre infrastructure
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data analytics
Schneider Electric unveils how untapped data within data centres can bring significant efficiency gains and cost savings through big data analytics.
Auckland becomes global support hub for enterprise cloud vendor Workday
Thu, 18th May 2017
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data analytics
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hcm
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bi
Enterprise cloud applications provider Workday has opened a global support centre in Auckland, bringing up to 140 jobs to the city.
The continuous subtleties of data privacy and security
Wed, 8th Feb 2017
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data protection
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data analytics
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martech
Global data privacy muddle dissected in FT's latest Comment piece, spotlighting the legal labyrinth across borders.
Top Coles exec talks about the strength of big data
Tue, 13th Sep 2016
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data analytics
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martech
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planning
Niall Keating, head of big data at Coles, discusses the challenges and future of big data adoption in Australia.
What does a child genius and dance music have in common? Cyber security, of course
Fri, 5th Feb 2016
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gaming
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data analytics
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martech
TechDay talked to Walter O'Brien, founder of Scorpion and computer science extraordinaire, about his latest foray into the world of cyber security.